Nice to see this pop up in the secondary market although the price doesn’t seem quite there yet. The El Primero is one of my favorite movements even though it is non-hacking (can’t freeze seconds) but it is one of the few production movements that runs at 36,000 beats. Most chronographs like the ubiquitous ETA [...]
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Cost of a watch = History + Reputation + Quality + Brand Message + Exclusivity History: How long have they been around, did they do anything significant horologically in the past, did someone famous wear it doing something famous, how well do they channel history into their current messaging Can you imagine buying a Chrysler with a Toyota engine (wait this doesn’t sound so bad) or a BMW with a VW engine (this sounds terrible). Appropriate isn't it The movement of a watch is what moves the skinny long sticks around the dial and indicates how late you’re running to your next meeting. It could be [...] Please see here for the latest. http://www.asthewatchturns.com/?page_id=39 There seems to be hundreds of watch companies these days. Besides the newer boutique brands that seem to be popping up all the time despite the recession, this is a list of most of the brands you’re likely to run into. If you don’t agree, please feel free to comment [...] |
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