Cheap Chinese Made Boutique Watches

Cheap Chinese Made Boutique Watches

Photo by "jean-michael"

Photo by "jean-michael"

For the last five years, the watch market in the range of $100-$1000 has been flooded by great looking watches that are western designed and made in China.I have no doubts that the same factories making replica fake watches are probably also producing these higher margin boutique designed pieces on the same lines. I’ve always thought this is a good thing though as you’re giving these factories an incentive to go “legit” and produce original (or at least not an outright fake) pieces and earn higher margins.

This is why it’s sad when you see a report like this:

http://www.thedivewatchconnection.com/forum/viewtopic.php?f=5&t=11236

http://forums.watchuseek.com/f74/helson-watches-wanabe-divers-545787.html

Remember folks, you almost always get what you pay for. The problem with building in China is that you need to do your QA somewhere reliable or you need full time western staff there overseeing the operation ala Apple. With the prices Helson sells at, there is no margin to do extensive quality testing.

It’s an old cliche but pick 2:

Cheap, Reliable, Good Looking

Cheap and Good Looking but not reliable: Chinese made boutique design divers
Cheap and Reliable but not the best looks: Seiko, Citizen, Casio
Good Looking and Reliable but not cheap: Rolex, IWC, Sinn, Bremont, etc.

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